topic 01

photo credit: thank to unsplash.com for their beautiful photos (and to their generous community of photographers)

Same same, but different. An Artist creates what ever he wants. A Creative has to answer to a brief. That's the difference.
 
However, Artist & Creative have something in common, one of them is, the Approach.
 - What made the work of Picasso so remarkable? It was how he interpret and literally "see" the world (especially about the Cubism art movement).
 - What makes a creative different with another, is how he interprets the brief, from what POV. If we have to go further, a creative even can take a brief as an opportunity to serve his personal values. So in this case, does the creative work for a Brand? Or...

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